Working On Your Business vs. Working In Your Business

What’s the difference?

Anna Burgess Yang
6 min readSep 6, 2024
Pop art illustration of a chart and gears showing business growth
Image created via Midjourney

What does it mean to work in your business versus work on your business?

When you’re working in your business, you’re doing tasks, such as client work or admin work. It’s everything you do day-to-day to keep your business running.

Working on your business involves thinking more strategically about how you can move your business forward. This type of work may not have an immediate financial benefit, but you’re taking the steps to make a change or build something for the future.

As a business owner, it’s hard to set aside time to work on your business. I’ve certainly struggled with this over the years, especially when I feel like taking a day to work on my business reduces the amount of client work I can do (therefore reducing my income). But I’ve come to realize that it’s critical to work on my business if I want to reach the goals I’ve set for myself.

Here are four ways to think about working on your business.

1) Learning and development

Working for a company often comes with a professional development budget, and (if you’re lucky) time to build your skills while “on the clock.”

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Anna Burgess Yang

Freelance Writer. Operations Advice for Solopreneurs. Career pivots are fun. 🎉 https://start.annabyang.com/